You’ve probably noticed a ton of business “experts” extoling the virtues of “online presence”. It might sound like that means you need to be online 24-7, but honestly that’s not necessary. To grow your online presence, all it really takes is a good website and an...
Why are reviews important for my business? Reviews are social proof. Social proof is the key to getting more sales, which lead to more reviews, which lead to more sales, ad infinitum. All reviews are important. Obviously positive reviews are good for telling potential...
Alright folks, it’s 2021. If you’ve made it this far without digital marketing, good on ya. You’ve either have a huge referral network or you’ve managed to pull off the next-to-impossible. But for many local businesses today, digital marketing can make or break your...
Every day, over 4 billion people use social media. That’s more than half the global population. So maybe your business should be using it too. Go where the people are. If your business isn’t on social media, you’re missing out on a major marketing opportunity. Social...
Build it and they will come? That movie magic might work for baseball diamonds in Iowa corn fields, but in the real world, people won’t be checking out your website just because it exists. To bring in a steady stream of traffic, you need to follow a few specific...
So, you’ve launched your business online with a well-designed website and social media presence. Stellar! The hits should start rolling in any second. After all, potential clients will clearly see your product/service is the best and easily choose yours out of the...
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